Experienced in building models for multi-channel marketing budgeting
Provides advanced web analytics to drive conversion, optimize advertising targeting and increase ROI
Offering several years of experience in marketing research, analysis, strategy development, and
management, with areas of expertise spanning Marketing, Business, Customer, Geographic,
Competitive Intelligence, Profitability, and Data Analysis through Forecasting, CRM Segmentation,
Risk Assessment, Executive/Senior-Level Presentations, and certified in Google Ad Words
Proficient in integrated marketing strategies including Direct, Digital, Social Media, Database, and
Email along with Loyalty Programs, Social Net...