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Greater Boston Area United States

Global Public Relations & Analyst Relations Manager at UpToDate

Technology / Software / Internet

PR and marketing professional integrating leading-edge tools; old-fashioned, personalized relationship-building; and interactive social media for heightened brand visibility and increased conquest sales. -------- Experienced user of PR, MarCom and AR tools such as Vocus, PRWeb and ARchitect. Specialties: PR campaigns, product launches, analyst and press relations, market research and analysis, by-line/ghost-written articles, competitive analysis, int'l PR, ad/literature/email design and copywriting, presentation development, public speaking, corporate social responsibility/charitable giving, testimonial development, crisis communication (e.g., WW product recall), industry conference eve...