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Calgary, Canada Area, Alberta Canada

Advertising / Marketing / PR

The goal is to change companies marketing and lead generation strategies from outbound (Email Spam, Trade Shows & Expos, Cold Calling, etc…) to an inbound approach. This allows them to be found by more qualified prospects, which in turn has a higher rate of converting leads into clients. I've played many different roles in my career that includes: business development, marketer, font-end developer, writer, client manager, and sales. In my current role at Altus Group, I assist with implementing an inbound marketing strategy. I also work with the Calgary property