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Milano, Milano Italy

Marketing Executive, European Union and Public Sector IBM Europe

Technology / Software / Internet

I have 30 years of experience as Senior Manager and Executive into major IT & Consulting Companies (Datamont, NCR, Apple Computer, Uniface Corp, Arthur Young, and IBM). During the last twelve years in IBM, I was mainly into Marketing. First at European level covering the Small & Medium Business market in Software Group Division. Later in Italy, I was responsible for Marketing Management, Marketing Intelligence and Industry Marketing for all Industries, Sectors and IBM Brands. I was also in charge for Strategy and Business Plan Development. I have been recently appointed European Union and Public Sector Marketing Executive for Europe. During my career, I gained experience in Business Manag...