Multi-functional Executive with eighteen years of experience. Deep knowledge of Marketing, being responsible for the management and development of projects and programs related to Branding, Communication, Advertising (B2B and B2C), Category Management, Retail and Trade Marketing with outstanding results. Experience as a Project Leader of a special global project, due to the high discipline, commitment and leadership.
Management of new products and services launching, being in charge of implementing the new product in the whole country, Brazil, in accordance with the Brand Strategy and with the engagement of the whole team.
Customer Experience and Retail Execution improvement speciali...