15+ years international marketing and sales executive
Expert in retail & brand strategy in the field of cosmetics / health & beauty.
Trends watch, appropriate brand management & in-store excellence execution are my key words.
My expertise encompasses:
- Strategic marketing
- Product development: skincare, bath & body, make-up & beauty accessories
- Operational marketing in multicultural environment
- Category & Brand portfolio management;
- International training
- Cross cultural and remote management
- Retail: selective perfumeries & parapharmacy stores
* Launched & successfully developed 10+ emerging skincare brands in selective perfumery;
* Managed 3 highly challenging cosmetic ...