Personal Information
Organization / Workplace
Elizabeth Bay, NSW Australia
Occupation
Marketing & Innovation Strategist
Industry
Advertising / Marketing / PR
Website
About
Chris Maloney is a multi-channel marketing strategist, consultant and blogger based in Sydney. He runs the popular website Innovate or Die, and his theories on innovation have been published in Direct Marketing International and regularly discussed in innovation courses at Ivy League Universities. In, 2009, Chris was a founding member of the ADMA Multi-Channel Acquisition Council and co-authored the white paper The Line Does Not Exist: An overview of above-the-line channels becoming direct. In 2008, Chris was named the ADMA Australian Young Direct Marketer of the Year.
