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New Delhi Area, India India

Deputy Marketing Manager

Brand Development- A young consumer marketer brimming with innovative ideas and concepts, converting them in to fabulous new products, testing and researching on their need, relevance, price premium and differentiation quotient. Finally, developing brand identity and preparing a full fledged 360 marketing plan to launch the new product. The objective is to change, challenge and impact status quo of existing products to become better, have more stickiness/engagement and most importantly have deeper long standing impact on the P&L. Brand Management- Also engaged in All India category business planning, brand planning, volume & market share delivery, creation of brand calendar, setting...