Content and product marketing strategy for B2B technology, healthcare, utility and services companies
Senior marketing leader with strategic acumen and a bias for action. Combined content and product marketing experience results in programs and campaigns that resonate with audiences and contribute to pipeline leads. Expert in distilling complex concepts into messaging and content that pinpoints market pain and addresses needs. Able to lead teams and operate in a complex environment while handling budget limitations, deadlines, and high-pressure situations. Digitally savvy, yet grounded with an integrated, comprehensive perspective of marketing. Experienced with B2B enterprises in technology, financial services, utilities, and professional services. Award-winning writer.