Localizing is key to building a powerful global brand. As content becomes more structured, I have focused on designing custom localization processes for our customers, so "multilingual" is a seamless extra step in content generation.
Prior to WhP, I have been working in 10 different countries on four continents, and I feel my career path turned me into a veteran of Globalization.
Thanks to this experience I realized how understanding languages and cultural differences was a key asset for success. This led me quite naturally to the localization industry as the owner and CEO of WhP.
In all the businesses and positions I have held, I focused on improving the performance of my organizat...