ºÝºÝߣ

San Francisco Bay Area United States

Content Producer, Localization Producer, Project Management, Asset Management at freelance

Advertising / Marketing / PR

I am a global content operations producer. I am committed to keeping international partners in sync with the home team. I am most passionate about the tiny details that make each country unique. I am constantly looking where efforts overlap and where resources may be shared. I have seen how respect for local governments and cultural nuances are appreciated by the international marketplace. I have also seen how small mistakes bring embarrassment and missed opportunities. Localization has evolved from simple text translation to validation of copy, imagery and overall messaging. We live in a world where consumers are expecting brands to know better. Global teams are brand ambassadors and I ...