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Ciudad López Mateos Area, Mexico Mexico

Integrated Strategy Sr. Director en Leo Burnett/Arc Worldwide

Advertising / Marketing / PR

Integrated Marketing professional with experience as a senior strategist, specialization in understanding and interpreting insights around brands and consumers; also the core insights around the shopper and the retailer to use this comprehensive capabilities to identify business opportunities and create big ideas that drive emotional connection with consumers and purchases with shoppers through the following disciplines: Especialidades: Consumer Planning Brand Strategy & Advertising Shopper & Trade Marketing Strategy Business Strategy & Consultancy Market Research Digital Activation Trends