Management and Functional Areas of Responsibility
• Have a thorough knowledge of search ranking factors and critical updates
• Familiar with industry-standard bid management and SEO software
• Oversight and management of onsite and offsite SEO resources
• Developing a distinct online presence by attracting high numbers of internet followers through social media channels such as Facebook, Twitter, YouTube and Instagram.
• Comfortable working with API’s, advanced and integrated reporting
• Research and strategic planning for paid and natural search campaigns
• Staying abreast of (and sharing) changes in search engine signals and market share
• Define requirements, tasks, and resources asso...