Specialist in strategical management, value construction and branding focusing the increase of ` share of mind ' and increase the participation of the company in the market target.
Experience in Product Management (decisions of physical attributes, image, brand and packing) and Promotion Management (decisions of advertising, PR, personal selling, POS activities, direct marketing and e-marketing).
Specialties: I have more than 10 years of solid experience in large companies, always working in the area of Marketing/Communication with strategically vision focused toward integrated communication, involving marketing campaigns, communication, strategical planning and advertising acquired in c...
