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Personal Information
Organization / Workplace
London, United Kingdom United Kingdom
Occupation
Head of Insight at Goodstuff Communications
Industry
Advertising / Marketing / PR
About
Over eight years of experience in the media research industry, with a proven track record of delivering strategic insights and communicating findings effectively to senior management. Excellent working knowledge of quantitative and qualitative research techniques, as well as a large range of industry measurement tools. Key skills: - Brand research - Advertising research - Consumer research - Project management - Questionnaire design - Tracking studies - Ad-hoc studies - Strategic insights - Segmentation - Insight communities - Multi-country studies
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