Main Focus:
- Analytics Tools - defining company KPI's and dashboards, setup of goals and funnels, site tracking audits, segmenting, monthly monitoring and analysis on areas to improve on.
- SEO - Keyword analysis, reporting and recommendations to focus on for content, and site audits for SEO-friendliness.
- Social Media - Social analysis, reporting and recommendations on how to track social. To increase branding and uncover social ROI.