Responsibilities:
• Management of annual marketing budget, generating savings strategies (20%last year) without sacrificing quality.
• Developer of Customer Engagement strategy which creates closer ties with our customers, generating high levels of satisfaction and portfolio retention of 40% annually.
• In charge of B2B loyalty strategy (Broker Proposition)
• Responsible for all the market intelligence generated internally or externally for the company decisionmaking.
• In charge of all corporate events of the company from a small breakfast with strategic brokers, to an international convention of 200 people traveling in America or Europe.
• Planner and manager of ATL brandi...