Personal Information
Organization / Workplace
Auckland, New Zealand, Auckland New Zealand
Occupation
Managing Partner at Hunch
Industry
Advertising / Marketing / PR
Website
About
I love the buzz of taking stuff that seems complicated and making it feel simple.
Sometimes that's about making communications work harder, other times it's about zooming out to see the big picture and checking that business goals line up with strategy and tactics in a way that makes sense for customers.
My background is writing. I love words. If you get them right you can not only tell someone what they need to know, but you can do it in a way that makes them feel something as well.
These days I run an agency called Hunch. We help some of New Zealand's biggest brands to look after their customers and solve problems. Sometimes we help with strategy, sometimes it's about crafting conte...
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