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Personal Information
Organization / Workplace
Greater Philadelphia Area, PA United States
Occupation
Strategic Library Consulting | Smarter Marketing | Research Specialist
Industry
Consulting / Advisory
Website
About
Jennifer E. Burke is president of IntelliCraft Research LLC, a strategic marketing consultancy based in Philadelphia. I'm a marketing soothsayer, storyteller and strategic communications consultant for libraries and info pros. I help clients put strategy first and stop the tactics carousel for smarter marketing and fewer headaches. I work to improve your library's outreach and promotional efforts through better strategy and use of your limited resources. Let's integrate your tactics and make them work harder, not you. Member of multiple library associations, writer for Information Today publications, frequent conference speaker, workshop leader.
Contact Details

Presentations(6)Ìý

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LMCC18 Not another boring cluttered library flyer
LMCC18 Not another boring cluttered library flyerLMCC18 Not another boring cluttered library flyer
LMCC18 Not another boring cluttered library flyer
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Jennifer Burke AIIP18 25 marketing tools in 45 minutes
Jennifer Burke AIIP18 25 marketing tools in 45 minutesJennifer Burke AIIP18 25 marketing tools in 45 minutes
Jennifer Burke AIIP18 25 marketing tools in 45 minutes
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Don't Interrupt, Attract! Content Strategy is the Hidden Engine of the Library Marketing Cycle
Don't Interrupt, Attract! Content Strategy is the Hidden Engine of the Library Marketing Cycle Don't Interrupt, Attract! Content Strategy is the Hidden Engine of the Library Marketing Cycle
Don't Interrupt, Attract! Content Strategy is the Hidden Engine of the Library Marketing Cycle
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