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Ukraine Ukraine

Head of resaerch and analysis at Forward Bank

Advertising / Marketing / PR

Experience: • More than 10 years’ experience in marketing researches; • 3 years’ experience in leading of marketing research team in the Bank Key skills set: • Project management; • Data analysis; • Customer analysis (U&A identification, profile definition, segmentation etc.); • Perfect knowledge of marketing research methodologies and variety of methods of data acquisition; • Business process analysis (VOB vs VOC); • Identification of company's business needs and transformation them to marketing research projects; • Interpretation of marketing research findings and transformation them to business projects; • Advanced level of English.