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Greater New York City Area United States

Media executive with 15+ years of experience specializing in developing smart, data-driven marketing strategies

Advertising / Marketing / PR

I help companies grow revenue by providing smart, strategic digital and traditional marketing initiatives that limit waste, are more targeted, more contextually relevant, and designed to drive action. Additionally, I help companies understand the complex digital and mobile landscapes, how to play in that space, and how it can help boost ROI and the effect of traditional (offline) efforts. Perhaps most importantly, I help clients determine which components of their plan are driving results through a deep analytics process and then optimize accordingly. While I enjoy helping Brand Managers, CMO's, VP's of Marketing, Presidents, and CEO's, I really love making new business acquaintances -...