ºÝºÝߣ

Toronto, Canada Area Canada

Senior Marketing Manager at Strategy Institute

Advertising / Marketing / PR

I am a resourceful, passionate and performance-driven manager with 4 years experience in B2B marketing (strategy development, integrated campaign planning and ongoing project management (direct, digital, inbound etc.)). Key competencies include: > Strategy development & project planning: market research & segmentation, branding, positioning, budget planning and projected KPIs > Take-to-market initiatives: segmentation strategies, communication planning, conversion forecasts, sales support tools and prospecting programs. > Digital & Inbound Marketing: social media management, SEO, PPC/CPP campaigns, content creation and deployment (blogs, website content, conversion tools, email, infogra..