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Greater New York City Area United States

President

Medical / Health Care / Pharmaceuticals

MedTech Playbook helps medical device and healthcare IT companies innovate and commercialize technologies that improve patient care. We assist companies in understanding the impact of the Affordable Care Act on procurement and adoption of digital technologies by healthcare providers, and develop integrated product management, clinical affairs and marketing strategies to deliver value. Our clients are companies developing technologies to improve quality and cost effectiveness of patient care that need healthcare and marketing expertise to prioritize target markets and clinical adoption criteria. We also support investors in opportunity Identification and valuation, and due diligence of m...