Personal Information
Organization / Workplace
Indianapolis, Indiana Area United States
Occupation
Experienced Marketer Specializing in Product Marketing | Marketing Communications | Events | Content | Digital
Industry
Advertising / Marketing / PR
Website
http://www.rooksecurity.comAbout
Software-as-a-Service (SaaS) Product Marketer: Launched multiple software products across the globe; developed product messaging, positioning, and pricing and packaging; created sales collateral and thought leadership pieces; evangelized products/solutions; provided enablement across entire organization; and helped increase sales by +70%.
Marketing Communications Professional: Crafted B2B messaging; Increased product adoption and built brand awareness through email marketing, social media, content marketing, tradeshows, public relations, direct mail campaigns, and advertising.
Writer / Blogger / Speaker: Shared best practices and trends in the digital marketing industry.
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