Senior technology marketer with 20+ years’ experience working with global brands - such as Microsoft, HP, Nintex and Axceler - and IT channel partners across EMEA. With experience gained in-house, as a consultant and within agencies, I create effective marketing strategies that align with commercial objectives; develop and manage integrated marketing programmes leveraging budgets of all sizes; lead teams across multiple disciplines; and generate fast, tangible results against targets.
Being passionate about innovation and creativity, I strive to find new, fresh ways of ‘going-to-market’ through channel, direct sales and promotions, with differentiated customer messages that generate adv...