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Personal Information
Organization / Workplace
London, United Kingdom United Kingdom
Occupation
Senior Lecturer Digital Fashion Strategy at British School of Fashion
Industry
Apparel / Fashion
About
Academic thinkermaker emotionally driven by questioning and researching the evolving relationship between fashion and technology. Particulary curious about the concept of leaness right now. Launching the worlds first Masters Degree in Digital Fashion Strategy in Sept 2015 Current research projects include: The Digitalisation of Speciality Retail Formats (Flagships, Pop Ups) The Integration of Technology into Fashion Visual Merchandising and the Retail Experience Demystifying 'Big Data' for the Fashion Industry The Motives and Methods of a Platform Specifc Approach to Visual Social Media Strategy
Contact Details

Presentations(3)Ìý

Social Media Week London Authenticity in Fashion Social Media
Social Media Week London Authenticity in Fashion Social MediaSocial Media Week London Authenticity in Fashion Social Media
Social Media Week London Authenticity in Fashion Social Media
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Social Media Week - Fashion+Pinterest
Social Media Week - Fashion+PinterestSocial Media Week - Fashion+Pinterest
Social Media Week - Fashion+Pinterest
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Social Media Week Fashion and UGC
Social Media Week Fashion and UGCSocial Media Week Fashion and UGC
Social Media Week Fashion and UGC
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