• I have 15+ years of experience in consumer and enterprise market research, marketing intelligence and strategic end to end marketing programs in SME and large enterprises – lead generation in potential SME clusters, partner alliance, CXO relationship.
• A rich experience in researches like – brand track, customer satisfaction, segmentation, enabling sharp compelling insights to fortify product launches and to formulate go-to-market- strategy, competition landscaping.
• Conducted researches for major verticals – steel, specialty chemicals, house hold appliances, mobile service and publishing.