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San Francisco Bay Area United States

Marketing Evangelist at IBM Watson Marketing

Technology / Software / Internet

Marketing executive with 32 years experience building awareness, brands, leads and revenue through Thought Leadership programs. Vast experience in developing and launching professional services as well as strategy consulting. Frequent author, speaker and media spokesperson on email marketing trends and best practices. Regis McKenna once said that "marketing is everything." He was right of course, but it all starts with STRATEGY. > 2011 Marketer of the Year - eec(DMA) > Marketing Executive of the Year, 2005 - American Business Awards > Media Post Email Insider columnist > Written more than 500 articles on email and online marketing trends and best practices, including with Med