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Miami/Fort Lauderdale Area United States

Diageo Marketing / LAC

A student of advertising, marketing and commercial issues for 18 years, always eager to learn new stuff and share my experience with CPG's. Latin America and beverages are my strong suit, where I had developed successful plans with great results. Go to markets and look for opportunities is something I enjoy, as listening to costumers and consumers always teaches more than power point. I have been part of great projects from strategy to execution, like launch of new brands, packaging, promotions, and market entries, to point of sale materials and marketing platforms.