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Montreal, Canada Area Canada

Digital Marketing Specialist

Technology / Software / Internet

At Le Site, I've undertaken a role that incorporates modern digital marketing skills with development. I'm working on projects to amplify efforts in SEO, CRO, Display, PPC and Retargeting, for medium to enterprise level clients. ▪ SEO: · Keyword research · Meta tag and on-page content optimization · Link building · Analysis using SEMRush, MOZ, Webmaster Tools and Screaming Frog · XML Sitemap generation for appropriate locale • CRO (Conversion Optimization) · A/B and multivariate test conception and integration · Used Monetate, Optimizely, and VWO • Analytics and Reporting · Website tagging · Google Tag Manager & Tealium Tag Manager • Programs for creating dynamic produc...