Accomplishments
Lead generation and data capture
* Increased sales contact data from 30,000 to 200,000 organizations in four months
* Developed and implemented program to target specific markets and increased the success rate of sales and marketing campaigns
* Developed and implemented online data captures, increasing sales lead generated on corporate website by 800% and dramatically improving reliability of user information
* Increased email data capture by 400% and developed email newsletter program
Salesforce automation
* Effected quoting system to track and forecast sales more accurately
* Automated quoting process to increase productivity of sales team
* Increased sales productivi...