I am Mohammed Salim Khan. I have been working as Media Planner for last 5 years at Unitrend Limited (Affiliated with McCANN WORLDGROUP), one of the leading advertising agency of Bangladesh. Working with various multinational and local brands to develop media strategy, planning and implementation of their campaigns.
• Preparing, managing and controlling the Media Placement Budget.
• Recommending the most appropriate types of media to use, as well as the most effective time spans and locations vs. company product/project budget, business objectives and targeted segments.
• Evaluates content, coverage, ad positioning, rates and audience composition of all relevant media vehicle to determin...