I'm obsessed with helping brands succeed - in letting nothing get in the way of their complete and total success.
I've spent the last 10 years as a "brain science junkie" and have developed an 8 step approach called Brain Friendly Branding®. My proprietary approach helps brands connect as powerfully as possible with their customers by setting a brand foundation and customer experience blueprint that appeals instinctively to innate human needs, desires and preferences.
I've been fortunate enough to work as a brand strategist and brand experience engineer creating compelling customer engagement plans for: BMW, Coca Cola, Microsoft, IBM, Brand USA, Outback Restaurants, PwC and many more. ...