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Corporate Communication: 
Set up Corporate Communication and branding strategy which should be discussed among top executives and agreed by Top Management;
To develop road maps and solid implementation plans to achieve the Retail Banking strategy;
To ensure consistent Bank Identity and to increase brand awareness publics, which in turn will support the business development of JilinBank.
To maintain a strategic partnership with governments, public media and partners in marketing function;

Business Marketing:
Set up clipping report for business leaders and top management team providing them with key information about competitors, market, economy.
Design and lead various marketing promotio...

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