• Responsible to assist Nikon brand Manager.
• Handling Nikon school.
• Directed, trained sales staff and evaluate performance and results.
• Developing New Consumer promotion and ensure effective execution of promotion Campaigns.
• Conducting Consumer Research and analyzing market research data to develop consumer insights and identify growth drivers.
• Devising Brand activation Plan while executing Brand Communication strategy including ATL, BTL and developing effective Point of Sale tools.
• Responsible for tracking competition activity and devising tactical plan.