Have more than 8.5 years of intensive ethnographic & qualitative market research experience in categories like FMCG, Tobacco, Brewery, Consumer Durables, Healthcare, Pharmaceuticals, Education, F&B, Banking,Personal Care, Luxury Products, Brewery, Automotive, Media and Advertising
Have been a strategic consultant for USA & UK based e-commerce companies that required optimization and Google campaigning.
Have been directly associated with the development and popularization of 123Greetings as an Ecard portal in the New Media Space