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Madrid Area, Spain Spain

Data Science & Analytics Director Neo@Ogilvy Spain

Technology / Software / Internet

I am of Belgian nationality, but Spanish at heart, a fan of Lego, an international speaker, and have an entrepreneurial spirit, which is what I have dedicated much of my time to over the last 15 years: to being an Internet entrepreneur. I have been working in the international arena, combining data measurement with strategy and the management of clients. I was the CEO and co-founder of Mind Your Group (MYG). MYG is an online strategy consultancy offering web analytics, social media, reputation, online privacy, digital optimization, Social CRM (SCRM) and Marketing Automation. Our distinguishing feature was helping firms optimize their online investment by making intelligent use of the dat...