I am responsible for several aspects of Laserfiche marketing, including:
- Blog Management. I am in charge of brainstorming new material, assigning articles to the writing staff and optimizing posts for online search and lead generation. I have written the company's top five performing blog posts in terms of views and leads generated. This blog was recognized by HubSpot in an April 2015 article titled, "6 Cool Company Blogs Everyone Will Enjoy."
- Social Media Management. I am solely responsible for Laserfiche's social media presence and paid social advertising. I write/share/analyze content on Facebook, Twitter, LinkedIn, Vine and Instagram. I also use these channels to research prosp...