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Dallas/Fort Worth Area United States

Director of Ecommerce

Technology / Software / Internet

- Led the vendor evaluation and selection process to outsource our ecommerce platform to a 3rd party vendor and then successfully managed all aspects of the migration - Responsible for setting the vision and strategy to accelerate the growth of McAfee’s B2B ecommerce business - Responsible for sales, marketing, operations, product management, engineering and customer service - Own the content strategy and programs for increasing traffic, conversions and revenue with SEM, SEO, ad retargeting, affiliates, cart recovery, onsite remarketing, email marketing, and site optimization programs. - Manage the relationships with the platform vendor, 3rd party marketing vendors and digital market...