Shelley has a diverse background that includes broadcasting, B2B, eLearning, SEO/SEM, marketing/advertising, multimedia production, branding, technical writing and other areas. She has worked for the major wire services, broadcast news outlets and major publications. Shelley's content strategies and content creation achieve universal brand acceptance and high conversion rates. As a consultant, she has handled branding for Fortune 500 firms in North America and Asia. Her expertise includes IT, audio/video, automotive, medical/pharma, advertising and nonprofit sectors. Some of her clients have included Jack Morton International, Tyson Foods, Ford Motor, Schering-Plough, Dell, CompuCom, Sams...