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Smoke co-founded Beach Whiskey in 2015 and serves as CEO.  He founded Taliera in 2006 to create, acquire and grow brands.  
MBA in Marketing, Finance and Operations from Vanderbilt University’s Owen Graduate School of Management ‘93 and a BS in Agricultural Economics from Cornell University’s Charles H. Dyson School of Applied Economics and Management ‘89. He was a Cornell wrestler and in Sigma Nu Fraternity and is a member of the Cornell Hotel Society.
Joined a $150M beverage distributor (NWS) and later as the chief architect of corporate strategy from 1993-2004, he grew it to over $1B in total beverage sales by aligning distributor and brand strategies and adopting best of class te

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