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Entrepreneurial, strategically-minded and extremely driven, I am accountable for delivering CR-UK’s capability to implement cutting-edge world-class digital communications that drive income generation and information dissemination. 

Innovation focused, I seek out and pilot new technologies and concepts to improve the digital capability, acquisition journey and retention strategy across the group.     

As part of a central team, I work across the wider group to define digital strategies and ensure that media budget is delivered effectively and efficiently to achieve business goals. 

I work closely with the media agency and key stakeholders to drive the best digital media solutions and e.

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