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Newcastle upon Tyne, United Kingdom United Kingdom

Copywriter / Linguistic Analyst at KISS Copy - Analysing and developing strategic marketing initiatives in the UK

Writing / Publishing

My name is Steve, and I am a nerd when it comes to words. My main area of interest is in oral and written communication, particularly in the field of corporate decision-making. Using tools like NLP and corporate story, I help organisations to foster deep emotional connections with their stakeholders. My wordnerdery really comes into its own when you put me in front of concordance software. I help organisations to find patterns in large collections of text, so that they can contextualise their copy within the market, get to know the competition better than they know themselves, and create an evidence base for their copy. As a Business Development professional at Newcastle University, I ...