 Career spanning over 13 years in public relations, corporate and marketing communications, recruitment marketing, web marketing, crisis management, media relations, branding (ATL & BTL), corporate social responsibilities, events & promotions.
 In-depth knowledge of research both online and offline, editing, proofing and re-writing in the process of creating the pre sales collaterals such as brochure, white paper, emailer, banner, newsletter, sales presentation etc
 Broad experience in executing image building programs and corporate PR campaigns and being an interface between the group and the advertising, PR, event and other agencies