Recently, I have managed all marketing initiatives for 500Startups cohort, Favful, a beauty community for make-up enthusiasts. By directing the production of the high-impact digital content for all content, advertising, owned media and social media properties, I enhanced the brand's reputation and awareness while encouraging user activation, audience interaction and spurring social conversations. In this role, I grew pageviews by 20% week over week, raised impressions by 150,000, grew Facebook followers by 200%, increased Instagram and Youtube audience by 35%.
Prior to this, I held pivotal roles in finance and traditional print media, where I worked C-Level executives for over 15 years ...