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London, United Kingdom United Kingdom

Account Executive at Edelman

Advertising / Marketing / PR

Nobody knows how to describe working in PR. Perhaps vaguely similar to marketing, we try and 'make companies look good' by PR-ing things, right? Well, kind of not really. Trusty Wikipedia describes Public Relations as the practice of managing the spread of information between an individual or an organisation and the public. This is true, but a rather simple explanation for what is a truly diverse and ever changing industry. We don't PR things. We work in public relations, helping our clients solve the kinds of problems you need communication and engagement skills to solve. We think, we counsel, we execute. But first of all we listen. And if we don't understand your challenge, we'll go a...