Personal Information
Organization / Workplace
Paris Area, France France
Occupation
Senior Manager, Data and Analytics - FSO at EY
Industry
Advertising / Marketing / PR
About
I'm particularly interested in strategic and tactical marketing (Marketing plan and multi channel allocation) and change management (outsourcing, digital transformation)
Specialties: Big data, analytics, direct marketing, segmentation, CRM and ECRM, geomarketing, panel, datamining and textmining, campaign management, data science, machine learning, outsourcing, change management, data strategy, open data, sentiment analytics, targeting and triggering.
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