I am passionate about all things linked to Psychology and Marketing, whether it manifests itself in social media, industrial organisation or academia. I have a keen interest in human nature, leading me to gather, organize, analyze and interpret data in order to make sense of why we do what we do (human behavior/consumer psychology).
This eventually led me in the Sales and Marketing, Social Media and Advertising direction. I devote time and energy to helping brands overcome adversity, their short comings, build their brands personality and reach their full potential through using my skills and expertise through Content Curation/Creation, ORM, Stategy and Research.