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Organization / Workplace
Brussels Area, Belgium Belgium
Occupation
Marketing, Communication, Technology, Innovation, Engineering, Construction.
Industry
Advertising / Marketing / PR
Website
About
I get markets, I don't do marketing. Not your next marketing guru. Nor your next communication professional. I dislike buzzwords. Especially if you don't know what they mean. During my career I've been in leading positions in marketing, communication and business development. It allowed me to gain expertise in several domains such as (insert buzzwords from the list below). But it equally resulted in disliking the traditional marketing way of thinking. I do it differently through my background in social sciences, sociology of media and journalism. As a result I'm a firm believer in qualitative, designthinking-driven marketing approaches. They prove to generate more valuable, innovativ...
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Presentations(16)Ìý

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Future economies: crowd-sourcing a research project
Future economies: crowd-sourcing a research projectFuture economies: crowd-sourcing a research project
Future economies: crowd-sourcing a research project
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Whispering Web - The Book.
Whispering Web - The Book.Whispering Web - The Book.
Whispering Web - The Book.
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Search Engine Marketing (Oldschool) - an introduction.
Search Engine Marketing (Oldschool) - an introduction.Search Engine Marketing (Oldschool) - an introduction.
Search Engine Marketing (Oldschool) - an introduction.
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