I am an experienced strategic and operational focused leader having +15 years of professional experience working with operation and optimization of business areas following a customer centric approach.
Throughout my career, I have gained competences within the following areas:
• Strategy: vision, strategy, innovation, business plans, product development, business cases, KPI definition and follow-up methodologies
• Digitalization: enhancing customer’s digital experience across touch-points (web, social, mobile, store) focusing on key process interactions supported by technologies and analytics
• Marketing: strategy, analyses (macro, industry, customer and competitor), segmentation, posit...